+ OUR ARMOR IS HEAVY

Year: 2025

Programs: Adobe Illustrator + Adobe Photoshop

Our Armor is Heavy campaign concept explores the hidden cost of emotional repression. By using images of armor, chainmail, and metal, it visually represents the protective shields we carry to avoid emotional vulnerability and the weight those defenses impose on our lives.

+ LIVE OUTSIDE THE BOX

Year: 2024

Programs: Adobe Illustrator + Adobe Photoshop

Live Outside the Box is a campaign idea for Manic Panic that I developed by first photographing a collection of found items. Each pin was photographed and arranged to support the message that Manic Panic’s hair color does not come in a box. The pins are expressive and unique just like the brand’s hair colors.

BRANDING

EXPLORATORY

TYPOGRAPHY